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2020 Social Media Demographics
We frequently are asked who uses each social media platform and how frequently consumers utilize them. Navigating these platforms can be especially difficult from a marketing perspective. The following charts (current as of Q2 2020) show utilization rates by age for...
Blossom is now Oracle Data Cloud Audience Partner
We’re thrilled to announce our long-anticipated partnership with Oracle Data Cloud has come to fruition. This partnership gives our agency and its customers access to world-class audience data for campaigns on social media and programmatic advertising. What does this...
YouTube Bumpers: Short Ads, Big Impact
Marketers only have a few seconds to capture consumers' attention and interest them in their brands. That’s why our blog posts, like this one, will be short — informational and useful but should take under three minutes to read. (Check back with us, as we’ll regularly...